Video Production Services
Video is one of the best forms of communication for your business or organisation.
It is a fact that people are 75% more likely to watch a video than they are to read through text based media. Video allows you to grab your audiences attention immediately, and to keep their attention until your message is delivered.
Endless Possibilities
Customer testimonials, promotional video, product demonstrations and support, internal communications, on-demand training, video brochures, events coverage, the list goes on. Corporate video production can help your company to maximise profits, reduce insurance risks, and offer customer support that can ensure followup purchases. With the internet being used as one of the primary ways customers initially evaluate a business can you afford not to embrace this technology?
The Advantages of Video Production
- Connects with the emotions of your audience.
- Puts across complex messages quickly and effectively.
- Enables a higher ROI than other means of promotion or message delivery.
- Maximises the leverage of existing printed material.
- Enables a "real world" connection with your customers and employees.
The Bottom Line
The fact of the matter is that commissioning a video production company such as Five Element is the most cost effective and dynamic way for a business to communicate with customers and large volumes of staff. It is a proven fact that video can drastically increase sales (according to the University of Pennsylvania Wharton School of Business prospective customers are 72% more likely to make a purchase on seeing a video and make purchasing decisions 70% faster than with any other medium). Research has also shown that response rates for video promotions are six times greater than for printed media.
A video production can impart a complex message in a very short space of time which means that your potential customers will be much more likely to pay attention and take in what you are saying to them.
You might want to show off your production process and quality control, or you might simply want to demonstrate how a product works thereby convincing your customers of its benefits. This is of a particular advantage when a product has any degree of complexity. Video simplifies things and enables the audience to understand it in a concise amount of time. This could be the difference between making a sale and losing one.
Not only can you deliver the precise message that you want but with video you can give potential customers an insight into your company that simply isn’t possible with any other means.
What About The Costs?
Hiring a corporate video production company is highly cost effective and is in fact comparable with printed media. You can present an image of your company with video that simply is not possible with printed media or a standard website and stand to gain a 60% increase in response rate in addition.
Video offers many other benefits too.
- A single video production can be repurposed for other uses. For example a “video brochure” can also be used at trade shows, Powerpoint presentations, shop demos, or online as a web video.
- Video can increase the perceived value of your product
- Staff are more likely to understand and take in complicated procedures if they can see them practically demonstrated.
- Video can make the demonstration of complicated products or hard to reach factories and plants simple and effective.
- Video can help you reach new markets.
At Five Element we won’t produce dull, lifeless videos that make you want to fall asleep. We use broadcast standard procedures, equipment, and knowledge to make sure that your video stands out from the crowd and looks and feels as good as anything you might see on the television.
Call us on 01684 563765 or email Five Element Productions now to see how we can help your company.